Posts Tagged ‘Shark Week’

TV Personifying Animals during Shark Week

Sunday, August 1st, 2010

During a Shark Week commercial break, these two commercials consecutively came on TV:

Travelers Insurance – Rattlesnake

2010 Kia Soul Hamster Commercial | Black Sheep Kia Hamsters Video

I had seen both of these in the past, but really became drawn to them, after seeing them one after the other. Both commercials give animals a voice and human-like qualities. The target audience is clearly different in both videos, but with the chosen music, effectively attains the intended message.

The Rattlesnake video focuses on an older crowd, while the Kia Hamsters video is geared towards a younger group. Regardless of your age, however, these critters are defiantly able to take your attention off your laptop or iPhone!

I hope you are able to enjoy these commercials as much as I do!